How can Small Businesses Harness the Power of Big Data and Data Analytics?

Data science solutions can work miracles for businesses. Be it using big data to record every strain of data or applying data analytics techniques to drive lucrative campaigns, data science has had a transformational impact on businesses. Small businesses, primarily, have utilized the power of big data and data analytics for the growth of their business.
It is safe to assume that small businesses or start-ups don’t have to fear the entry barrier set in by various stores in today’s data-smart arena. They possess the power to defeat the barrier by leveraging big data and data analytics to their advantage. Here is how they can use it;

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