In 2018 Big Data will include formerly dark data and virtually every other data platform used by corporations to deliver personalization.
In the world of analytics and computational data, two core concepts divide the medium — structured and unstructured data.Structured data is quickly and easily organized and searchable using basic algorithms and tools. Unstructured data, on the other hand, is more akin to human language. It doesn’t cram neatly into relational databases, nor is it necessarily compatible with algorithmic tools and search functions.
